An Untapped Photography Opportunity in Atlanta?
Comp cards are the industry standard “resume” for models and actors and right now is prime time to be marketing this service. Why you ask? With more and more people in Atlanta (and everywhere) drawing unemployment checks many people are looking at the current state of the economy as a great opportunity to rethink their career strategies and pursue dreams they may have given up on or just didn’t have time to pursue. This of course is accentuated by the influx of Hollywood movies being brought to Atlanta for the unique resources and cost savings of shooting here.
As a professional photographer, and former entertainment industry “participant” I’ve seen and talked to hundreds, if not thousands of wanna-be actors, music artists and models as well as agents and people actually making in entertainment. What they all have in common is the need for progression in industries that have been pushed into commercial molds that just aren’t working anymore. We’ve recently teamed up to provide unique solutions to these issues and believe that in the long-run our marketing models will help to set new industry standards. E-press kits aren’t a new thing, but they haven’t been implemented as well as they could be.
As an up-and-coming model, actor, or entertainer you have been limited to this point by your ability to manage yourself without representation which leads to sloppy connections, poor relationship management, and the overall appearance to buyers of being too “green” to rely on for important jobs.
Imagine the possibilities if you could not only hand everyone you meet in the industry a great comp card, but also point them to an interactive website that would allow them to contact you, read your resume, see your work, and book you for jobs.
Now combine this with a passive (yet aggressive) advertising campaign that will show your face and name to quite literally millions of people. Big companies have always known about the power of suggestive selling and name recognition and we can show you how to use technology to increase your exposure for very very little money.
What if you couls also easily send out 4×6 mailers of yourself to every casting company, every talent agency, every management firm in the country for a few pennies more? Well, we can do it for you and show you what name recognition can do for you.
After all, do you really think Tila Tequila got famous because of her talent? No way – she did it by creatively marketing her face through the simple channel of Myspace. In a little over a year of constant and aggressive marketing she had a recognizable face and name – and every company wants to pay for someone that already has a recognizable reputation.
As an Atlanta Photographer, you should be cashing in on this wave of new-comers to fashion and entertainment. As a Model, actor or singer you should be aware of how easy it is when you work with the right people to be your own PR specialist and manager – that is, until someone makes you an offer that you can’t refuse.
So, take your career – or your client’s career – to the next level. You can contact us at info@atlphotographers.com or fill out the form below and we will gladly send you more detailed information, with no obligation. Good Luck!
